Search Engine Optimization is one of the techniques used to improve traffic to a website by obtaining a high-rank placement in the Search Engine Results Page (SERP) such as Google, Bing, Yahoo and others. SEO has two techniques to improve website position in SERP called ON Page SEO and OFF Page SEO:
ON Page SEO
It refers to all the things that we do within our website such as title, description, content, image, keyword stuffing, internal linking, etc. Overall the on-page technique means structuring or building your website to be search engine friendly.
Also Read: SEO Tutorial For Beginners
Off Page SEO
Off page SEO is the process to promote your web pages in search engines by doing some activities outside the web pages. Also off page SEO is the most important part of search engine optimization. Off-page SEO will help make your website popular on the internet, so you can get more visibility.
With the on-page techniques, we can get visibility in search engines. But only off-page SEO techniques will help improve your website position in SERP. Most popular method of off page SEO is to build quality backlinks from various high domain authority websites, share content in social media sites and bookmark your web pages in social bookmarking sites.
Latest Off Page SEO Techniques
Optimizing your website with off-page SEO techniques is just as important as optimizing for on-site SEO. There are several areas outside of Google that people go to locate information, so make sure your marketing to those areas as well as to the search engines.
Off page SEO techniques can be split into link building, social media and social bookmarking. Off-page SEO activities refers to drive traffic by link building, social media sites and social bookmarking sites.
1. Link Building:
Link building is the most famous way of Off page SEO. Quality incoming links help web page to increase search engine ranking positions. It is extremely important that only QUALITY links flow to your site. Building links too quickly leads to poor quality sites linking back to yours, and in Google’s eyes, that is just as bad as you having a poor quality site.
2. Social Bookmarking:
Social bookmarking is a way to save, edit, search and share the links on the internet. These Social bookmarking sites are the best way to build quality backlinks. When you bookmark your web page or blog post on popular social bookmarking websites, you gain high traffic to your web page or blog.
Popular and high PR Bookmarking Websites
|S.No||Social bookmarking sites||DA||PA||PR|
3. Article Submission:
Article submission is a way to send your article in articles directory. The Article submission sites allow the users to place some incoming links to their web pages. You can also give links to your website. Make sure your content is unique and of high quality. Low-quality content and content that has more keyword stuffing might get rejected. Choose the correct category and give a good title to your content. Here is a list of top new free high PR do-follow article submission sites.
Free Article Submission sites
|S.No||Article Submission Sites||DA||PA||PR|
4. Directory Submission:
Directory submission is the process of submitting the links of web pages to web directories. Choose an effective directory and select a proper category. It takes quite some time to deliver good results, but these results stand out over a longer time period. Here is a list of top new free high PR do-follow directory submission sites.
Free directory submission list
|S.No||Blog Directory Submission Sites||DA||PA||PR|
5. Forum Posting
Forum posting is a way to ask and answer the questions asked by any member of forum posting sites. Participate in search forums which are related to your website and business and make a connection with that community. Reply to threads, answer people’s questions and give your suggestions and advice. Forum posting sites allow asking and answering questions with backlinks.
List of high PR forums
|S.No||Forum Submission Sites||DA||PA||PR|
6. Blog Commenting:
Blog commenting is a way to post comments to a blog. Some Blogs allow links to post a link in comments, so it’s also a good way to build quality backlinks from most popular blogs. Here is a list of free high pr do-follow blog commenting sites.
Free Blog Commenting Sites List
|S.No||Bookmarking Site URL|
7. Question and Answer
One of the best ways you can get high traffic is from question and answer websites. Join high PR question and answer sites and search for questions related to your business, blog or website and give clear answers to these questions. Give a link to your website which will help in bringing you more visibility.
Question and Answer Websites
|S.No||Question and Answer Sites||DA||PA||PR|
8. Social Media
A major Off-page SEO technique is social media engagement. If you want to make your business, website or blog popular, engage with people on multiple social media platforms. Social media presence will help grow your business and also help you get more backlinks. These Social media sites are the most common way to boost social and referral traffic. Social media sites may help to improve your ranking instantly by posting the web pages in groups.
|S.No||Social Networking Sites||DA||PA||PR|
9. Link Exchange
Link exchange also a good a way to increase incoming links. You may exchange some links from your relevant blogs or web pages to improve your search engine ranking positions instantly.
Proper On-page and Off-page optimization work will give a better position to your website in SERP. The above websites are listed based on the website’s PA (Page Authority), DA (Domain Authority) and PR (Page Rank). Please comment here if you know any other qualities that we can add to this list which we might have forgotten.
Also See: Best Ways To Increase Your Blog Traffic