How to Write Content For SEO To Building Your Audience and Traffic

In building your site’s traffic the content plays a vital role. When it comes to a successful website then there is no secret that “content is a king.” If you create a quality content then it will automatically bring traffic as well as revenue for your website. Then it becomes important to know how to write content that everyone wants to read, and the content that GOOGLE decides is relevant to their searches.

For this reason, there are the number of companies in the business want to attract visitors. They want to turn their visitors into customers and further their customers into regulars. The process is not easy.

You can improve your blog posts so they drive traffic to your site, When your content has the ability to challenge your reader’s beliefs, they remember your content. Not to mention, they come back for more, hoping for something bigger and better.

In this article, I focus on the skills that how to write content and how to make it better. You can turn your existing posts into an amazing article that is remembered, bookmarked and implemented by your audience.

How to write content so the audience will love it!

Get the Ideas for Writing Post

How to Write Content For Building Your Audience and Traffic

Image: How to Write Content For Traffic

A recent post in a business forum asked the question “How can I make my blog popular and how can I found ideas relevant to my blog post?”. This got me thinking about creating something that answers the seemingly simple question, what is the purpose of a blog and how to blog effectively.

The easiest way to come up with unique and controversial topics is to take a counter argument stance on trending topics. Find a current newsworthy topic that’s getting a lot of press, and then take the opposite stance. You’ll end up intriguing some people and alarming others. As they say, any press is good press. This is certainly true when it comes to content that gets shared on social media.

Focus on Titles and Headlines

Whenever we talk about creating content, headlines are very important. Always. When you have spent hours writing an exceptionally good content, you decide the faith by creating a headline. Just make sure it is perfect! There are the number of strategies for creating shareworthy content, but the best way is to make things emotional.

According to this study, posts with a higher emotional value get more shares across the board. The reason is that emotional language creates a response inside of us that heightens our senses and encourages us to act.

Here are some tips to help with writing an Effective Page Title:

  • Your Targeted Keyword should be in your Post Title
  • Write your Title In a way to entice Visitors
  • Have a unique Title Tag for Every Page
  • Keep the Title short- this is very important if you are selling on your website. For example: “Buy Stories Books”. But if your site is more of research-based like a blog, you can write longer Post Titles.

Here are some examples of effective headlines:

  • 9 Ways To Grow Your Small Business.
  • How To Boost Your Social Media Reach In 24 Hours
  • Best ways to increase visitors to your website.
  • How the Right Nutrition Can Strengthen Your Kids’ Immune System. 

Meta Description

Meta Keywords Meta Descriptions and Meta keywords are also important, though search engines claim they don’t influence your rankings but I believe it helps search engine crawlers to understand your web pages better.

You should write a Meta description and Meta Keywords that match your website content; each page or post should have its own Keywords. For your Meta description use about 20-30 Words.

If you are a blogger running on WordPress; there are numerous plugins that can help you with this such as All in One SEO Plugin, Yoast SEO Plugin and so on.

You may see an example here to write meta description: 

How to write content for website

Image: How to Write Content For Traffic

Have Sub-headings and Bullet Points Containing the Keyword

As sub-headings and bullet points make your content interesting and readable. It will make comprehension easy for the readers, provide the information they are looking for and encourage them to share the same.

Write as a friend

No matter how large or small your firm is, you have to be an individual talking to another individual. You share the same interest and you happen to have great information about a product that can benefit them. If you write content with this mindset, you develop a great bond with your reader. They believe you as a friend and not as a marketing personnel.

Replace long Keywords with shorter alternatives

How to Write Content For Building Your Audience and Traffic

Your content looks goods when every word you write is understood by the reader and frames a great story. Trying to express your vocab knowledge in content is not benefiting for the reader. When you have a choice, replace the longer and complicated keywords with a shorter alternative.

Provide all the relevant information

When people search the web, they’re seeking answers. If your site doesn’t provide the facts, the visitor will move on to the next one in the search results. Don’t be afraid of sharing too much, and that includes prices. Studies show information-rich websites are the most effective in converting visitors into serious prospects.

Let pictures help tell your story

How to Write Content For Building Your Audience and Traffic

You already know that people learn differently. Some people learn better by seeing, while others learn better by hearing. What’s important is that no one learns less by having visual aids. Whether you use pictures, videos, or diagrams, they can help illustrate your point. Open any modern textbook and you’ll find pictures used to enhance the reading experience and to reinforce the author’s lesson.

Whatever you’re writing about, add pictures. No one wants to look at paragraphs of text unless you’re writing a book. However, only add images that help or add value. And please – for the love of your readership – stay away from unnecessary stock photography!

Edit Your Work

After you have created the first draft, go back and consider how you might polish the rough edges of your writing. In most cases, writing improves as it goes through a round or two of edits—even when it has been drafted by experienced content creators.

Write Quality Content

As you are creating the content you want to publish on your website or Blog, you should take note of the keywords you are targeting in that particular article. Make sure you use them effectively throughout your article Body.

Don’t stuff your articles with keywords to the extent that is becoming an insult to the eye of your visitors or a junk article, start by writing for human consumption and make your article compelling and Interesting.

Don’t stuff your articles with keywords to the extent that is becoming an insult to the eye of your visitors or a junk article, start by writing for human consumption and make your article compelling and Interesting.

Optimize Digital Content

The best digital content often consists of short paragraphs, short sentences, and bulleted lists. Digital content should also be optimized for search using SEO best practices and the latest SEO content strategies.

Write Short and Pointed Content

How to Write Content For Building Your Audience and Traffic

Image: How to Write Content For Traffic

There is nothing better than a brief, to-the-point blog post or article that is filled with information.

Make Use of Images

Google like relevant and original images. You must take care to include keywords in your Alt text. You can also add a relevant keyword in the image file name.

How to write content

Image: How to Write Content For Traffic

Use Natural Link Text

Over optimizing your keywords doesn’t go down well with the google now. You need to keep your link text natural. You are likely to be penalized if you use only perfect link text because Google views this as a strategy to manipulate ranking.

Make the Best Use of Google+

SEO is not complete without the strategic use of Google+. Google has introduced Author Rank that will connect ranking factors to individual authors. It is important to maintain an active Google+ profile, add your authorship markup, and claim authority over your content.

So don’t focus on word count. A longer blog post does not mean a better blog post. And often, keeping a blog post short is more difficult and actually takes more time than just writing as much as you can.

Hey, Kanti here, Owner of, trying to learn as much as I can.. I'm a blogger, writer, graphic designer and SEO enthusiast. I love to share my knowledge with others through blogging. Enjoy reading and want to listen from you too. Read more about me...


Please enter your comment!
Please enter your name here